Marketing Packages & Pricing | The Shadow Creative
Pricing, plainly stated

Pick your starting point.

Three packages, three budgets, one goal: a brand people notice and a pipeline that keeps filling. Clear scope, fixed monthly price, and a custom quote if your business needs something these three don’t cover.

The packages

Monthly retainers, month to month after an initial three month period, because real results need more than a few weeks to show up.

Start here

Essentials

$750/month

For businesses that need to be found before they can be chosen.

  • Technical SEO audit and fixes, first month
  • On page SEO for up to 10 pages
  • Local SEO and Google Business Profile management
  • Keyword research and content plan
  • 2 optimized blog posts or landing pages per month
  • Social media management, 1 platform, 8 posts a month
  • GA4 and Search Console setup
  • Monthly performance report

Best for new brands, local service businesses, and quiet audiences.

Most chosen

Growth

$1,200/month

For businesses ready to put money behind the message.

  • Everything in Essentials
  • Google Ads or Meta Ads management, spend billed separately
  • Conversion tracking and event setup
  • 1 new landing page per quarter
  • On page SEO expanded to 25 pages
  • AEO and GEO optimization for AI assistants and answer engines
  • 4 content pieces per month
  • Social media management, 2 platforms, 16 posts a month
  • Bi weekly reporting and a monthly strategy call

Best for a working offer that needs consistent lead flow.

Full service

Command

$2,500/month

For brands that want the whole system running as one.

  • Everything in Growth
  • Google Ads and Meta Ads, managed together
  • Unlimited on page SEO across the site
  • 8 content pieces per month, blogs, pages, scripts
  • Social media management, 3 platforms, 24 posts a month
  • Conversion rate optimization, ongoing testing
  • Quarterly brand messaging and positioning review
  • Live custom Looker Studio dashboard
  • Weekly reporting, bi weekly strategy call, priority support

Best for established businesses competing in crowded markets.

Side by side

The same categories across all three, so you can see exactly what changes.

What’s includedEssentialsGrowthCommand
SEO pages optimized1025Unlimited
AEO and GEO optimizationNot includedIncludedIncluded
Paid ad platformsNot includedOne platformBoth platforms
Content pieces per month248
Social platforms managed123
Landing pagesNot included1 per quarterIncluded
Conversion rate testingNot includedNot includedIncluded
Reporting cadenceMonthlyBi weeklyWeekly, live dashboard
Support response time1 business day1 business day4 hours

Add ons

Layer any of these onto whichever package fits.

From $2,500

Website build, one time

From $1,500

Brand identity and logo system, one time

$250/mo

Additional social platform

$400/mo

Video editing, 4 short form edits

$150 each

Extra content piece

$350/mo

E commerce product feed management

The honest notes

What’s not included

Ad spend goes directly to Google and Meta and isn’t part of the retainer. Paid stock, licensed fonts and third party software are billed at cost.

How long before results

Paid campaigns produce data in the first two weeks. SEO usually takes three to six months to move meaningfully. We’ll tell you which one your goal actually needs.

Commitment

Month to month after an initial three month period, since anything shorter isn’t long enough to judge the work fairly.

Not sure which one

Most people aren’t. Tell us what you’re trying to change and we’ll say which package fits, or tell you that none of them do.

Questions, answered

Can I switch packages later?

Yes. Most clients start with Essentials or Growth and move up once the foundations are working. We’ll adjust the plan at the start of the next billing cycle.

Is ad spend included in the price?

No. The retainer covers strategy, management and optimization. Ad spend is paid directly to Google or Meta so you always know exactly where your budget is going.

What if I only need one service, not a full package?

Tell us what you need and we’ll scope it separately. The packages are built for businesses that want more than one discipline working together.

How fast can we start?

Usually within a week of our first call. The first month covers audits and setup, so campaigns launch with a real plan behind them, not a guess.

Let’s find your fit.

Email us and tell us about your business and what you want to change. We’ll tell you honestly which package makes sense, or if you need something else entirely.

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